Case Study — Daisy Green Collection | SPLINTER UNIT
Case Study

DAISY GREEN
COLLECTION

New Menu Launch — Social-First Recipe Campaign
Client
Daisy Green Collection
Deliverables
14× Recipe Videos, 1× Trailer
Location
Bondi Green, London, UK
Year
2026
0
Recipe Videos Delivered
0
Production Time
0
Michelin Star Chef

Launch a new menu
and make people book.

Daisy Green Collection brought us in to create a social-first campaign around their new menu launch — capturing the warmth, energy, and laid-back Aussie spirit that defines the brand. The goal: drive bookings and footfall through video content that felt authentic to the Daisy Green world, featuring founder Prue Freeman and the head chef across a suite of recipe-led social edits.

One day. One venue.
Fourteen dishes.

We filmed the entire campaign across a single day at Bondi Green, building each recipe video around authentic moments with the founder and head chef. Punchy natural light, vibrant food styling, and dynamic handheld camera work mirrored the energy of the venue. Every asset was optimised for Instagram Reels and Meta Ads — with distinct hooks designed to stop the scroll and drive conversions.

Fourteen recipes. One seamless shoot.

Really happy with the videos. Thank you so much for all your work!
April
Marketing Manager ~ Daisy Green Collection

Bondi Green, London

We shot the entire campaign on-location at Bondi Green — one of the flagship Daisy Green Collection venues. A single-day shoot with a lean crew, working around live service to capture the restaurant's authentic energy. Natural light, real plating, and the actual kitchen team in front of camera.

Lean Crew Single Day Shoot Live Venue 9:16 Social-First
Location

Let's make something
worth watching.

Senior-led production. Social-first thinking. No fluff.

Book a Strategy Call
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